BWA PODCAST SHOW: Run Your Business, Don’t Let it Run You.

Join Business Women Australia’s Coordinator Leanne Jeffery with Thryv Australia and New Zealand‘s CRO Elise Balsillie as they dive into the world of small business ownership. Leanne and Elise will explore the unique challenges that women entrepreneurs face today and discuss strategies to overcome them. Elise shares her expertise on how small business owners can rediscover their passion and get back to doing what they love. We unravel the mysteries of the modern digital landscape, providing valuable insights on how business owners can understand and adapt to this ever-changing world. Discover the keys to selecting the right digital tools for your business with Elise’s expert guidance. Whether you’re just starting your entrepreneurial journey or contemplating quitting, our conversation offers invaluable advice to inspire and empower you. Tune in for a dynamic discussion filled with practical tips and encouragement to help you not only navigate the challenges but also thrive in the world of small business.

ABOUT ELISE BALSILLIE:

Elise has an innate passion for supporting the lifeblood of our nation: small businesses.

As Chief Revenue Officer, Elise holds revenue responsibility for all brands in the Thryv Australia and New Zealand portfolios including Thryv, White Pages, Yellow Pages, Thryv Agency, True Local and Thryv Data.

She’s committed to helping small businesses succeed in a demanding landscape; according to Elise, the most rewarding part of her role is hearing from small business owners tell her how much their lives have changed since digitising their business with Thryv, resulting in more time to get back to what they love.

Professionally, Elise is most proud of how invested she is in her people and supporting all employees within the Thryv organisation. Personally, she could not be prouder of her incredible boys – Brodie, 19 and Cooper, 15.

Elise is GAICD accredited (Australian Institute of Company Directors) and has completed the Harvard Leadership Program.

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