Perth, Morning Machinations: Marketing 101 for B2B

Date: 14 May 2019 9:30 AM – 11:30 AM
Location: Platinum Mix, Level 1, 15 Oxford Close, West Leederville
Join Business Women Australia with Becky Sangster, Director of Platinum Mix, and discover the essentials for B2B marketing.
This morning workshop will de-mystify B2B marketing and provide practical guidance on how to develop a B2B marketing strategy that works for your business.
By following 4 key strategic marketing pillars significant improvements can be made to a business marketing effort.  In this workshop, Becky will outline these pillars and show you how to develop them for your business which will increase your marketing engagement and, ultimately, improve your marketing results.
The boardroom is limited to 9 attendees, so this intimate group workshop will ensure plenty of opportunity to discuss YOUR business’ specific marketing objectives and desires. So, if you want to improve your B2B marketing effort and investment, or simply learn how to, don’t miss out, book today.
Seats are strictly limited.
Tea, coffee and light refreshments will be provided by Platinum Mix.  There is plenty of metered street parking in Oxford Close.
About Becky Sangster
Becky Sangster is a Premium Member of BWA and Director of Platinum Mix. She has been working with a wide-range of SME’s in Perth over the last 12 years.  Her background is in B2B marketing and brand strategy combined with extensive experience in implementation across digital and traditional marketing channels.
About Business Women Australia (BWA)
BWA provides professional development, knowledge sharing and connections for women who are serious about business;
  • business owners and entrepreneurs
  • directors, executives and managers
  • professionals
  • ‘C’ suite and women on boards
  • emerging leaders
Business Women Australia is focused on key development areas for women in business;
  • Community Building & Engagement
  • Leadership
  • Business Improvement
  • Professional & Personal Growth
  • Visibility & Influence
  • Networking & Referrals
  • Technology and Service

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