Business Women Australia Podcast Show: The Role of the C-Suite in Change Leadership with Tracy Cooper
For Australian purpose-driven organisations, the winds of change are stronger than ever.
Between rising governance, regulation, and reporting demands, workforce shortages, escalating cost pressures, and an urgent need to demonstrate effective management.
Quality service, care, and excellence in delivery with these challenges means the C-suite has never had a heavier or more demanding mandate.
Recent research for Australia’s NFP sector reveals:
- Boards and executives are under deep regulatory, governance, and risk-oversight pressure – especially on cyber/AI governance, client voice in decision-making, and merging or strategic restructuring.
- Workforce supply chain issues and staff retention are acute, forcing leaders to rethink work design, culture, and development pipelines.
- Revenue growth is failing to keep pace with rising costs: across the sector, expenses are growing while funding remains constrained, making the ability to pivot and adapt essential.
- The shift from “doing good and delivering service” to “delivering a sustainable organisation that meets multiple stakeholder needs ” is demanding new models, partnerships, and change leadership capability.
In this episode, Change Specialist Tracy Cooper joins National Director Lyn Hawkins to explore how today’s C-suite must lead change that engages their people and change that sticks: cultivating adaptive culture, managing regulatory and governance complexity with authenticity, protecting people from burnout, and converting insight into action.
Tune in to hear practical pathways for Australia’s NFP and for-purpose organisations that leaders and management teams should be prioritising right now.
Whether you’re an executive, line manager, or board member committed to building a relevant, resilient, and trusted organisation for the long term, this conversation is for you.
Be inspired with fresh perspective, clarity, and the confidence to start your change journey the right way.
About Tracy Cooper
Tracy Cooper is a Change Specialist who supports senior leaders to tackle the challenges of implementing change in their organisations. With her combined expertise in leadership, change management, and facilitation, she utilises theory and turns this into a proven practical approach to guide you in your transformation processes.
Whilst her early career was in agricultural science, she transitioned to delivering leadership programs in rural and regional communities of Qld via the Department of Primary Industries ‘Building Rural Leaders Program. Based on this learning and experience of delivering leadership programs, in 2001, Tracy became one of the founders of SeeChange Consulting.
Using their action learning approach, underpinned by their enviable expertise and accreditation in Prosci Change Management methodology, they created programs that have brought major change to the lives of individuals, regional communities and businesses in the financial services, agribusiness, local government, childcare, aged care and the broader not- for- profit sectors for 23 years. Utilising all the experience, techniques and tools developed over those two decades, in early 2024 Tracy commenced her individual journey as Tracy Cooper Change Specialist. She is passionate about helping those who wish to lead themselves to learn, thrive, embrace change and make a difference in their world.
Tracy is a Leader member of Business Women Australia and a regular guest on the Business Women Australia Podcast Show.
About Lyn Hawkins
Lyn Hawkins is the Founder and Director of Business Women Australia (BWA), which is fast becoming one of the most influential groups for Australian women in business.
Lyn is also a Management Consultant and Leadership Coach with a career spanning over 25 years in entrepreneurship, marketing, and management. She has held senior executive roles with KPMG, Telstra, HHG Legal Group, HLB Mann Judd, and Private Wealth Network, in addition to her own business ventures in multi-media and education.
Lyn has a Bachelor of Commerce (UWA) with honours in strategic management and marketing, has taught at the University level, and held numerous Non-Executive board roles. She is an experienced Leadership Coach and Mentor, with a Diploma (and Cert IV) in Business & Personal Coaching.
About Business Women Australia
BWA brings together business women from all sectors, industries and states;
- business owners and entrepreneurs
- executives and managers
- professionals
- women on boards
- emerging leaders
- women who desire growth and high level connections
Business Women Australia is focused on key areas of development;
- Leadership
- Business Improvement
- Personal and Professional Growth
- Connections and Friendship
Join as a member today via https://businesswomenaustralia.com.au/membership/