BWA Podcast Show: Making Change Work: Leading with Purpose in a Constantly Evolving World
In this episode of the Business Women Australia Podcast Show, we dive deep into the reality that change is no longer a project with a start and end — it’s business-as-usual.
Join Lyn Hawkins as she speaks with Tracy Cooper, a nationally respected change specialist, about what it truly takes to build organisations — and leaders — ready for ongoing transformation.
Tracy brings years of experience guiding purpose-driven executives and teams through complex transitions, and she shares powerful insights into:
- The most common mistakes leaders make during change
- How to embed change into the culture so it’s seen as normal, not disruptive
- What it means to lead with purpose in uncertain times
- Balancing commercial success with human-centred values
- How to equip teams to not only cope with change but thrive through it
Whether you’re a CEO, team leader, or aspiring changemaker, this episode is packed with wisdom, real-world examples, and practical strategies to help you future-proof your organisation — and yourself.
Tune in to discover how to make change work, with clarity, connection, and courage.
ABOUT TRACY COOPER:
Tracy Cooper is a Change Specialist who supports senior leaders to tackle the challenges of implementing change in their organisations.
With her combined expertise in leadership, change management, and facilitation, she utilises theory and turns this into a proven practical approach to guide you in your transformation processes.
Whilst her early career was in agricultural science, she transitioned to delivering leadership programs in rural and regional communities of Qld via the Department of Primary Industries ‘Building Rural Leaders Program.’
Based on this learning and experience of delivering leadership programs, in 2001, she joined forces with Maria Nolan and launched SeeChange Consulting.
Using their action learning approach, underpinned by their enviable expertise and accreditation in Prosci Change Management methodology, they created programs that have brought major change to the lives of individuals, regional communities and businesses in the financial services, agribusiness, local government, childcare, aged care and the broader not- for- profit sectors for 23 years.
Utilising all the experience, techniques, and tools developed over those two decades, in early 2024, Tracy commenced her individual journey as Tracy Cooper Change Specialist. She is passionate about helping those who wish to lead themselves to learn, thrive, embrace change, and make a difference in their world.
About Lyn Hawkins
Lyn is the Founder and National Director of Business Women Australia and a management consultant and leadership coach. She is known for her practical focus on achieving growth and transformation. Lyn advises some of Australia’s most successful professional firms and business leadership teams. She is also the WA Director of the Private Wealth Network and mentors Commerce students at UWA. Lyn has held senior roles with KPMG, HHG Legal Group, HLB Mann Judd and Telstra, in addition to General Management roles with technology-based businesses.
About Business Women Australia
BWA brings together business women from all sectors, industries and states;
- business owners and entrepreneurs
- executives and managers
- professionals
- women on boards
- emerging leaders
- women who desire growth and high level connections
Business Women Australia is focused on key areas of development;
- Leadership
- Business Improvement
- Personal and Professional Growth
- Connections and Friendship
Join as a member today via https://businesswomenaustralia.com.au/membership/