Elements of Brand Marketing – Perth WA

Date: 11 May 2018 1:00 PM – 4:00 PM
Location: East Fremantle Yacht Club Petra Street East Fremantle, WA 6158 Australia

Brand marketing goes far beyond your logo, your website, and your campaigns. Your business brand represents the identity of your business. Crafted correctly and positioned powerfully, your brand will connect what you offer to your ideal avatar, your target market, your prospective customers.

In this hands-on workshop, brand engineers and entrepreneurs, Pille Repnau and Emma Fraser will unpack the secrets that will bring your brand to life. Roll up your sleeves and get cracking – now is the time to take your brand to a new level.

Hear about brand strategy and how visual images help craft a brand story and personality. Photography used your business can work for you, or work against you. When in line with your branding and your message, it can amplify and make you more memorable. We will look at what photography can do for you when you wish to go beyond the headshot and have powerful, memorable images that tell your story.


  • Brand Strategy and Position – promoting your value and engaging your target market / avatar
  • Messaging including visual images, photos and brand guidelines.
  • Practical ideas on photography including your leader image, props and background.
  • Managing and using different images across platforms (Facebook vs LinkedIn vs other social media).
  • Top tips for photos and how to increase your conversion rates.
  • Colours – what do they mean and what to use on photos.
As a global Branding, Marketing and Communications expert, based out of Perth and with 20 years of international experience, Emma works with businesses as well as individuals, across Australia, Singapore, Dubai and beyond…requiring Branding and Marketing strategy, expertise and action. She is renowned for facilitating engaging Brand & Marketing Workshops – helping clients gain a clear understanding of who they are, why they exist and how they can take themselves to market successfully.
WANT A FULL BRAND STRATEGY? Finding all of the answers to your Brand strategy and Marketing Action Plan – you can engage Fraser Marketing International to work through this with you. Contact Emma directly.
Perth Personality Photographer Pille has always had a passion for people and creativity.
Pille strives to create images that convey the personality of the people and amplify the brand message. Pille creates beautiful, engaging photography that can be used in marketing, social media or on your website and are congruent with your branding and web design
NEED TO UPDATE YOUR PROFESSIONAL PHOTO? Take advantage of the lovely setting and book Pille to take your professional photo on the day. Special package price of $40 (Pille will invoice you directly). Contact Pille


STAY ON and join members and the fabulous Mi Casa team to unwind and enjoy the sunset, buy drinks and food at the bar, or just drop in and say “HI” before you head home. A special thanks to Premium Member, Sue Pember, who is a member at EFYC for hosting us at this gorgeous venue.

BWA provides professional development, knowledge sharing and connections for women who are serious about business and want to connect with leaders.

  • business owners and entrepreneurs
  • executives and managers
  • professionals
  • women on boards
  • emerging leaders
  • women who desire growth and high-level connections

Business Women Australia is focused on four areas of development;

  1. Leadership
  2. Business Improvement
  3. Personal Growth
  4. Influence and Profile

Join as a Member Today and enjoy all the benefits.

Get Your Tickets